White desk with a potted snake plant, open and closed notebooks, a pen, a small camera, a pencil, and a tray, all set against a white background.

Fulfilling the U.S. Market

with Korean Excellence

Our Services

"We are the essential market accelerator for businesses ready to expand their reach across the United States. We actively bridge the gap between their products and American consumers, strategically utilizing both dynamic popup store opportunities and placement within key mainstream markets."

More about Chae Um

As the name 'Chae Um' (meaning 'to fill what is lacking') suggests, our core mission is to meticulously select and successfully introduce and sell a diverse range of top-tier Korean health foods, cosmetics, and other quality products in the U.S. market. We strive to effectively link Korea's superior quality and innovation with American consumers, thereby contributing to the enhancement of their overall quality of life.

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